Logo Design & Graphic Design
Explore the visuals that bring your business brand to life.
Your logo is the one outfit your business wears to work every single day. Make sure it's the right fit.
A great brand comes to life through its logo and visuals. Having a logo and graphic design that matches your business brand is key to the success of your brand. What good is all that self-discovery if it is lost in translation to your visuals? We'll make sure your brand is always wearing the right look.
How do I know if my logo right for my small business?
There are a few things to look out for, but some simple technical questions to keep in mind are:
Is my logo created in a vector format? (If the answer is no, then you need a new logo. If you aren't sure, reach out and we'll let you know)
Does my logo translate well when reduced to a single colour?
Is my logo easy to recognize from a long distance?
Does my logo clearly communicate my business industry?
Does my logo help me stand out within my business industry?
Does my logo look dated compared to my competitors?
There are other important factors to keep in mind with logo design, but the above questions should give you the first hint of whether or not you need help with a logo design for your small business.
What should I look for when hiring a Graphic Designer for my business?
Consistency across materials is a big factor to keep in mind. Make sure you have well-defined fonts and a colour palette that matches your brand and logo. Make sure your materials don't deviate from those colours and fonts, but find other ways to be creative through the use of photography, infographics, or icons to help materials differentiate from each other.
It is also important to remember that you will get tired of your graphic design style far before your audiences and clients. Keeping things consistent is important because while you will see every material you ever produce, your audience won't. It will take them much longer to recognize your brand. Once they recognize your brand easily, it's important to continue the consistency to help them remember you at the blink of an eye.
How much does it cost to get a logo designed?
Basic logo design starts at $990, but the price will vary depending on how many logo options you want presented to you, if the logo is part of a larger branding process, and other factors. If you would like to talk to a Toro Creative Co. representative, reach out for a free consultation and we will provide you with a pricing estimate for your logo design project.
How much does it cost for graphic design services?
Graphic design is billed at an hourly rate of $90/hr. These charges are most likely to be involved with the design of stationery items like business cards, brochures, posters, or signage. Hourly graphic design charges are used for projects that rely on efficient layouts using an existing brand and visual identity. If you would like to talk to a Toro Creative Co. representative, reach out for a free consultation and we will provide you with a pricing estimate for your graphic design project.